Saturday, January 25, 2020

The send off / Ducle et Decorum est - Compare these two poems by Essay

The send off / Ducle et Decorum est - Compare these two poems by Wilfred Owen which is both about the horrors of war. In any way you like. The send off/ Ducle et Decorum est. Compare these two poems by Wilfred Owen which is both about the horrors of war. In any way you like. Wilfred Owen is trying to tell people the way soldiers were sent off battle and who was there to show them support in of their need. Also he is showing people who were pressured into going to war and they know that they have a 5% chance or not returning back let alone in tacked with an arm missing. Death seems to be mentioned a lot in Wilfred Owen's poems for example the title of "Dulce et decorum est." in an English translation means "It is sweet and fitting to die for ones country. Throughout the poem more pictures are painted of death and funerals e.g. Dulce et Decorum est is an unglamours shocking picture at the front line. It is really making fun of the title I think that there might be a bit of irony in it. The two poems are first hand accounts of the war. Wilfred Owen is trying to tell everyone "don't go to war unless it is absolutely necessary". The two poems are showing the bitterness about war also there is a sense of shame in both of how people where sent off to die and not really care about them because it was their choice and they wanted to die for their country and in the way that the soldiers never returned the same person as when they arrived. Both of the poems are immensely sad by the way that they portrayed things like in Dulce et Decorum est. 'Bent doubles like old beggars under sacks' it is sad what war does to soldiers you don't associate soldiers like old beggars. Also in the send off 'Down the close... ...nt tongues, -- My friend, you would not tell with such high zest To children ardent for some desperate glory, The old Lie: Dulce et decorum est Pro patria mori. All Wilfred Owens's poems seem to rhyme. The ends of the alternate lines rhyme in most all of his poems for example in "The send off" The 1st line ends in way and the 3rd in gay. This is repeated with other rhyming words all through the poem. On the 7th and 9th lines the rhyme is tramp and camp. In "Dulce et decorum est" we can see the same format of rhyming. The end of each alternate line rhymes i.e. the ends of the 1st and 3rd lines in this case sacks and backs, and the end of the 9th and 10th lines fumbling and stumbling. Do what Owen did. The pain of this piece of writing is its truth. This is something we believe the poet saw and actually experienced. Your experiences can be just as vital.

Friday, January 17, 2020

Consumer Behavior Final Project Essay

Target Corporation is a retail store based out of America, its headquarters are in Minneapolis, Minnesota. Target’s goal began with creating an upscale alternative to Wal Mart, while remaining a discount store. They have since become the fourth largest retailer and second largest discount retailer in the United States, Wal Mart being the first. Target’s first retail store was opened in 1962, in Minnesota. The company has continually grown to its present day size, operating 1,916 stores in the US. In 2013 Target began operating in Canada, and has since opened 127 stores throughout. Target offers clean, spacious and guest-friendly stores. Their motto is â€Å"Expect More, Pay Less,† indicating you will find good quality, at low prices. They have a variety of their own in store brands. Target has made â€Å"cheap-chic† accessible to everyone, in the form of furniture, fashion and household items, offering designer products at affordable prices. Target reaches younger customers with higher incomes than its competitors. Target aims for high-end buyers, in part because the middle class is shrinking. In general they reach moderate to better income families with active lifestyles and a multitude of hobbies. A Target customer’s median age is 40, and median household income is $64,000. Eighty percent of Target customers are female and thirty-three percent have children at home. 50% of consumers are employed in professional or managerial positions. Around fifty-seven percent of Target customers have completed college. Generally Target’s consumers are interested in buying higher end, quality products. Their primary market is females ages 35-45, therefore this demographic should be the focus of their marketing efforts. Secondary customers could be the spouses of these females who use the products their wives shop for but are not the primary customers making the purchasing decisions. Tertiary consumers could be children in families, using the product but not yet making direct purchasing decisions. These children may become primary consumers later in life, if they associate the brand with positive experiences. Target offers a customer loyalty program which helps generate  and keep customers. This program helps identify customer purchasing trends which enables marketers to create effective, targeted promotions, decreasing advertising costs. The key behind Target’s success is their positioning as a high-end brand despite their low prices, which attracts a group of consumers who normally would not seek discount retailers. Target provides knowledgable, friendly staff that is happy to answer questions and assist customers. A report by Time Trades showed that 85 percent of consumers purchase more when helped by a knowledgeable sales person. Target successfully associates it’s brand with a younger, edgier, hipper and more fun image that it’s discount retail competitors. Most consumers that shop at Target don’t see it as a discount store, but as a superstore where you can buy everything you need conveniently in one place. Target spends 2.3 percent of their revenue on advertising, in comparison Wal-Mart only spends 0.3 percent. Target has been smart with their marketing efforts, especially by partnering with many high-end design oriented suppliers over the years. Target uses bright and eye-catching advertisements with creative presentations. Target puts a lot of work into their displays and understands the power of them, capturing more sales as a result. An example of this is the bins Target strategically places near the front entrance with items under five dollars. This catches consumers’ attention when they first enter the store and right before they head to the checkout. Most consumers identify with Target’s symbol, a bulls-eye and their store color, red without even seeing or hearing the Target name. Target continues to improve their mobile app, which is an in-store shopping tool for consumers. The app includes a section for weekly ads that uses location to show consumers a weekly ad for a nearby store. There is a section in the app that allows consumers to prepare a personalized shopping list. Target’s guest wi fi network which lets consumers see special services and deals for each store also allows Target to monitor where in the store consumers are and what products they are looking for. They have created an online magazine called â€Å"A Bulls-eye View.† Its purpose is to tell stories behind Target’s partnerships, products, events and other things going on with the  company. It does not pitch products but instead stays true to an old-journalism outlook, â€Å"show don’t tell.† For example, an article may be written about how to decorate your home using a Target product line, but will not promote a specific product. â€Å"A Bulls-eye View† attracts 100,000 unique visitors each month. The Target spokesperson, Hausman says Target’s marketing efforts are heading towards building stronger relationships with consumers through social media. This is what â€Å"A Bulls-eye View† is designed to do, build relationships with consumers that will eventually lead to sales. Target has a packaging operations team to ensure products have an appealing structure that holds the product with eye-catching graphics. Target’s advertising and in-store promotions strive to convey the message that they are clean, fresh and offer in style products. They send the message that products are priced well and convenient to buy. Target uses assortment, placing complementary items, commonly purchased together near each other. Through intelligent, consistent marketing Target has turned it’s bulls-eye logo into a lifestyle symbol recognized by ninety-six percent of American consumers. Strivers represent active consumers and are the primary VALS type that shop at Target. Shopping allows these people to demonstrate to peers their ability to buy, and is a social activity. Strivers can be compulsive buyers, depending on their financial circumstances. Strivers tend to like stylish, trendy products, and love fun, which are qualities Target represents and personality traits they aim to appeal to. I think Target’s secondary market is Experiencers, who are generally young and eager consumers. They like self-expression and excitement, and are attracted to new offbeat brands. Target tries to appeal to young, hip, fun consumers. Experiencers tend to spend a lot of their income on entertainment, socializing and fashion, and strive to accumulate trendy possessions. Even though these consumers are young and most likely do not yet have large entertainment and clothing budgets, they are attracted to Target because it is a discount store. Those that follow terminal values of social recognition may be attracted to Target, Target markets it’s company as providing high-end products for a high-end lifestyle. Those that value an exciting life may be attracted to Target’s brand since its image is exciting  and fun. Other-directed consumers may be more likely to shop at Target; they observe their peers to decide what is acceptable. Many of Target’s advertisements demonstrate social acceptance portraying groups. Target shoppers use routinized response behavior for most of the items they would purchase. Most Target guests are shopping for every day household items, which are items they have experience purchasing. They do not need more information or time spent researching the product. Those that use routinized response behavior have experience purchasing the product, and a clear idea of their expectations. The more a product becomes routine to buy for a consumer, the less reactive they will be to advertising efforts and discounts for similar products of different brands. Consumers at Target may use limited problem solving, occurring when shoppers are thinking about purchasing new versions of previously purchased products that may have additional features. Another instance when limited problem solving would be used is when a consumer is undecided about which brand or version of a product to purchase. Consumers may need more information to understand the differences between product brands. Limited problem solving is often used with occasional purchases like clothing, movies, and cosmetics. Since Target has such a wide variety of items for sale, there are many different decision-making processes used. Extensive problem solving is probably the least common decision-making process used by Target shoppers. Extensive problem solving is used when purchasing a product in a new category that is not well known or when purchasing a high-risk item that is more expensive or presents a psychological risk. With extensive problem solving there is no consumer preference for a certain brand or product. The purchase process in long and a lot of time is spent on research. There are few products sold at Target that require extensive problem solving, perhaps electronics like computers, televisions and video game consoles. The same product may not produce the same decision-making process in every consumer. A Target shopper that is accustomed to a certain product will have routinized response behavior, whereas a consumer who is new to a product will probably use limited problem solving for the same purchase. Survey: 1. How many times in the past year have you shopped in a discount retail store? 2. How many people live in your household, and how many of these individuals are children (under 18)? 3. What is your yearly household income? 4. What industry do you work in? 5. Do you make most of your purchases in a physical retail store or online? 6. What is your age range? 7. What city do you live in? 8. What is your level of education? 9. What are your hobbies and interests? 10. If you could create a retail store personalized to your wants and needs what would it be like? Consumers enjoy shopping at Target because it is a one-stop shopping experience with a large selection. It offers a fun, comfortable and safe shopping environment with low-prices on high quality, well-designed items. Target is process-oriented, focused on getting their work done with integrity towards employees and customers. They have a deep concern for their employees, providing a fair, positive work environment and fair wages. Target is dedicated to meeting their guests’ needs and always catering to the guest experience, which contributes greatly to their success and the positive consumer attitude towards their brand. Works Cited 1. â€Å"History: Target’s Shopping Experience Over Time | Target Corporate.† Target. N.p., n.d. Web. 23 Sept. 2014. . 2. Target Stores. (2014, August 3). Retrieved September 26, 2014. . 3. Abramovich, Gisele. â€Å"Target’s ‘Show Don’t Sell’ Content Strategy – Digiday.† Digiday. N.p., 16 Apr. 2013. Web. 25 Sept. 2014. . 4. â€Å"Target Careers: Advertising & Marketing Jobs | Target Corporate.† Target . N.p., n.d. Web. 26 Sept. 2014. . 5. Barwise, Patrick, and Sean Meehan. â€Å"Bullseye: Target’s Cheap Chic Strategy – HBS Working Knowledge.† Harvard Business School Working Knowledge. N.p., 16 Aug. 2004. Web. 25 Sept. 2014. . 6. Schiffman, Leon G., and Leslie Lazar Kanuk. Consumer Behavior. Pearson, 2010. 7. Johnson, Lauren. â€Å"Target Tightens Focus on Mobile as In-store Shopping Tool.† Mobile Commerce Daily RSS. N.p., 30 Aug. 2013. Web. 10 Oct. 2014. .

Thursday, January 9, 2020

Children Of Israel - 1352 Words

We must press through with our faith! The press helps fight past the weariness that will cause us to stand still if we don’t push. That’s what would happen to the children of Israel every time they came to a hard place. Whenever they would become weary, they would start mumbling and complaining. Weariness leads to disobedience and rebellion. They could not be satisfied. Everything was a burden and whatever God told Moses to do just wasn’t right in their eyes. Because they were tired from traveling, they began to focus on their flesh. Spiritual weariness is not just something that happened back then, we still contend with it today, often with the same response as the children of Israel. However, we know God doesn’t hear or respond to our†¦show more content†¦They opened their mouths, and they became weary. Weariness is not just a physical thing. It is also demonic—a demonic devil that came from fear. When you get under a tormenting spirit of fear, there’s fatigue, depression, heaviness and tiredness that accompanies that spirit. You’ll become so tired you can’t lift one foot up. You can hardly climb stairs and you think that you are sick; but, it’s nothing but a demonic weariness. Why? It’s because they complained and murmured against God. That’s why it’s important that you don’t open your mouth against God’s purpose. If you open your mouth, say something good. Say something about the word. Prophesy! Prophesy over your purpose! Prophesy to the devil about your purpose! Tell every enemy you encounter, â€Å"I’m going to the nations,† if that’s what God says. Prophesy your assignment. Tell that devil, â€Å"You can’t depress me, depression! Fear you are a lie! You can’t stop me because God told me I’m going to the nations! â€Å"He said I will preach among thousands.† What did God say to you? Speak it! Prophesy! Do not merely speak about your problem but speak the solution, which is your prophetic word to set change in motion. Use the WORD. My word says†¦ You might think prophecy isn’t imperative but it is extremely important. You take that prophecy and beat the devil back with it. Take your prophecy and whip his head. War with your prophecy! War with it! That’s your weapon. YOUR DREAM WILL BRING YOUShow MoreRelatedTrace the Development and Change in the Place of Worship Where the Children of Abraham and Israel Worshiped. What Is the Origin of the Synagogue?1595 Words   |  7 PagesLORD, and pitched his tent there: and there Isaacs servants digged a well. Genesis 31:54  Then Jacob offered sacrifice upon the mount, and called his brethren to eat bread: and they did eat bread, and tarried all night in the mount. 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